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Jonah Lehrer, Keynote
#1 NYT Bestselling Author of Imagine and How We Decide
Captivating, accessible and never dull, Jonah talks about how we make decisions -- and how we can make better decisions. "Lehrer ingeniously weaves neuroscience, sports, war, psychology, and politics into a fascinating tale of human decision making," says Dan Ariely (Predictably Irrational). "He makes us much wiser." "Jonah Lehrer's new book confirms what his fans have known all along--that he knows more about science than a lot of scientists and more about writing than a lot of writers," says the 2011 conference keynote, Malcolm Gladwell. Jonah was also hailed as "an important new thinker" by The Los Angeles Times. He is currently a contributing editor to WIRED and writer to the New Yorker, Radiolab and writes the "Head Case" column for the Wall Street Journal.
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